![]() ![]() No matter which eCommerce product configurator your store is using, the ultimate purpose is to persuade customers to make a purchase at your store. IKEA Place powered by AR configurator (Source: architectmagazine) Ecommerce product configurator best practices 1. There are many options for each product part that gives customers what they need for every occasion. There are more than 12 handbag models available for users to select, and they can use the online product configurator to customize the bag as desired, including the bag’s body, handle, interior, and trim. Obag, a personalized handbag and accessories brand from the US has made the best out of 2D visual configurators to make a splash on the handbag market. Static 2D is the most common type of visual configurator, especially for configurable products. 2D visual product configurators support customers to switch certain customizable elements such as colours or materials. Since this type does not support a 360-degree view for users, they might find it difficult to view the product from different angles. Static 2DĢD product configurators demonstrate a flat and static visualization of online products. Types of eCommerce product configurators with examples 1. ![]() Customers tend to easily make a purchase and pay more for these unique and limited products. Higher conversion rates: Customizable products are made based on customers’ designs and preferences, meaning that they are one of a kind in the market.However, bear in mind that the long manufacturing process might lead to canceled orders if you keep customers waiting for too long. Better inventory management: If you are selling customizable products, there is no need to store a huge number of available inventory, as each item might be customized according to customers’ configuration.Any foreseen issues related to product features might be removed, which significantly enhances customer satisfaction at your store. Excellent customer experience: As online customers use eCommerce product configurators to make a product they consider ideal, they will feel a sense of satisfaction with their orders.It’s a high chance that they will not be disappointed with the items once they receive them. Reduced product returns: Effective product configurators help users to truly visualize the product, so you can expect that customers already have a vivid picture of real products with specific details.Benefits of visual product configuratorsĮcommerce product configurator is becoming more and more common thanks to its undeniable benefits: Online product configurator is an essential tool for any eCommerce business to help potential customers get a comprehensive demonstration of their wanted items when shopping online, which helps them to easily make a final decision on the purchase. #PRODUCT BUILDER MAGENTO FREE#With a few clicks, customers are free to customize the color of the bike to see which one matches them the most. This is also a smart tool for customers to design their own customizable products if your business provides this service.įor example, if your online store is selling bicycles, you can display a visual configuration of the bike and provide multiple color options. In other words, eCommerce product configuration visualizes the product according to customers’ real-time customizations to help them have an accurate image of their products. ![]() #PRODUCT BUILDER MAGENTO SOFTWARE#What are product configurators?Įcommerce product configurator is an interactive software to let online users customize the product based on certain available configuration options and characteristics such as colour, size, text, image, texture, and more. ![]() Ecommerce product configurator is made to satisfy this growing demand. Therefore, it is increasingly essential to give online customers a true sense and visualization of products in order to prevent buyer’s remorse and thus, greatly reduce return rates at your eCommerce store. For online shoppers, this emotional state has become too common due to the fact that the real product they receive is oftentimes different from the product description and images on the shopping site. Ensure a responsive design across devicesīuyer’s remorse or the feeling of regret a customer experiences after making a purchase is not something new, especially in the age of online shopping. Display all steps of the product configuration process
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